
Minimalist office setup with a white desk, a green chair, a potted plant, candle, framed picture, and a motivational quote about property investment. www.atrealty.com.au appears at the bottom.

Informational flyer by At Realty discussing targeting buyers across all demographics, emphasizing print readership among those aged 55+, and maximizing buyer audiences. Includes an iceberg graphic illustrating active and passive buyers, with statistics comparing online and print readership. Source notes include Ipsos MediaCT and other survey data.

Infographic of average property sales prices in Australian cities comparing online-only vs print+online marketing for Brisbane, Gold Coast, Sydney, Melbourne, Adelaide, Perth. Shows higher prices with print+online. Source: RP Data Media Maximiser Report August 2014.

Infographic on marketing investment for property sales, detailing expert advice to spend 1% of property value on marketing to ensure broad reach and best results. Quotes from Michael Matusik and Tim Lawless emphasize strategic spending across various channels. Website: www.atrealty.com.au

Real estate selling tips document with blue header. Includes sections on finding a good agent, investing in marketing, and using print and online strategies. Features a photo of a succulent in a white pot. Website URL: www.atrealty.com.au.

Book cover for 'How to Sell Your Property for the Highest Price' by Andrew Winter, featuring a cozy interior scene with a cup of coffee, sugar jar, and cushions.

Real estate marketing introduction with tips on achieving highest sale price through online and print advertising, from atrealty.com.au.

Modern living room with a white wooden coffee table on wheels, featuring a potted plant, a stack of books, and a gray notebook. A blue quote about maximizing net wealth and home pricing is displayed on the image.

Guide on selling property at a premium price by atrealty.com.au, discussing the importance of good agents, reaching potential buyers, and maximizing sale price.

Minimalist interior setting with a wooden bench, striped and fuzzy pillows, a coffee cup, a book, and glasses on a white shag rug.

Real estate marketing advice flyer with headline "How Do I Reach All Potential Buyers?" and tips on print and online campaigns, featuring a potted cactus image.

Infographic titled "The Six Steps to Reaching All Potential Buyers" by atrealty.com.au. It discusses targeting buyers through various media types, including print and online. Features statistics: 68% act on local property ads; 43% viewed online listings, 39% discussed with family/friends, 33% drove by, 22% attended open houses. Emphasizes comprehensive marketing.

Infographic titled "Inspire Passive Buyers" with statistics about property advertising impact, featuring percentages and text on a background with plants in decorative pots.

Infographic on property marketing strategies, emphasizing promoting properties to active buyers both online and in print. Highlights the importance of appearing on the first page of online listings, noting only 3 out of 10 people view page 2. Includes statistics from Adobe Omniture Site Catalyst, March 2012, and features silhouettes of people to illustrate the statistic.

Minimalist office setup with a chair, white desk, potted plant, framed artwork, and a quote about property investment in blue text at the top.

Informational infographic highlighting real estate marketing strategies, focusing on targeting diverse buyer demographics, print media effectiveness, and using multiple methods. Includes iceberg analogy comparing active and passive buyers, with a diagram showing online and print statistics. Sources and website URL mentioned.

Infographic comparing average property sales prices in Australian cities with online and print+online marketing strategies. Brisbane: Online $471,237, Print+Online $491,854; Gold Coast: Online $475,248, Print+Online $523,180; Sydney: Online $761,548, Print+Online $819,549; Melbourne: Online $586,799, Print+Online $619,040; Adelaide: Online $342,949, Print+Online $399,270; Perth: Online $556,997, Print+Online $625,445. Average increase of $47,260 with print+online. Source: RP Data Media, August 2014. Website: www.atrealty.com.au.

Infographic titled "How Much Should I Invest in Marketing?" discussing the recommended investment in property marketing, suggesting 1% of property value. Quotes from experts Michael Matusik and Tim Lawless emphasize the importance of marketing budget for maximizing sale price and successful sales. Website link provided: www.atrealty.com.au.

Real estate selling tips infographic with a plant image, providing advice on finding a good agent, investing 1% of property value in marketing, and using print and online marketing. Includes website: www.atrealty.com.au.

Cover of a book titled 'How to Sell Your Property for the Highest Price' by Andrew Winter, featuring a cozy setting with a cup of coffee, a jar of sugar, salt and pepper shakers, and gray pillows.

Real estate marketing brochure page discussing effective property sales strategies.

White wooden pallet coffee table on wheels with plants, books, and a felt-bound book on top, next to a gray couch; quote about home pricing strategy in blue text; www.atrealty.com.au at the bottom.

Promotional flyer from AtRealty about selling property for a premium price, detailing the importance of using a good real estate agent and strategies for maximizing sale price, with a focus on reaching potential buyers. Includes website www.atrealty.com.au.

A rustic wooden stool topped with cozy pillows, a cup of coffee, and a saucer, placed on a fluffy white rug. Nearby are black eyeglasses and an open book on the floor.

Real estate marketing flyer titled "How Do I Reach All Potential Buyers?" with a cactus in a white pot and a website URL www.atrealty.com.au at the bottom.

Infographic titled "The Six Steps to Reaching All Potential Buyers." It emphasizes targeting buyers across various media types - print and online - to maximize property sales. Includes a pie chart showing potential buyer distribution across media types, with a warning against excluding any media as it reduces potential reach. Statistics indicate how readers act on media ads. URL at bottom: www.atrealty.com.au.

Promotional graphic with blue accents highlighting survey statistics. Headline "Inspire Passive Buyers" with description on the impact of print advertising. Includes two circular stats: 84% of readers enjoy property sections without intent to buy; 37% go online after seeing a property in newspapers. Source: atrealty.com.au, 2014.

Real estate marketing text highlighting the importance of promoting property to active buyers using both online and print media. It emphasizes engaging buyers by expanding marketing reach and warns against the risk of being overlooked on online listing sites. Statistics are included showing that only 3 out of 10 people look past the first page of listings. The source is Adobe Omniture, March 2012. Website link: www.atrealty.com.au. Blue and black silhouette figures illustrate the statistic.



























